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Let’s drop ‘e’ and enable commerce via all digital avenues. Bring about a paradigm shift in the definition of channels;engage and enthral - to augment stickiness - by maintaining visibility across all possible customer touchpoints.

Thursday, 22 December 2016

Amazon Go and the evolution of Smart Store

By On 16:33

Amazon Go is definitely one of the most exciting retail innovations in recent times. At its Beta stage, it tries to give a No Checkout – Just Walk Out shopping experience (https://www.amazon.com/b?node=16008589011).

The Smart Store concept however is not new. A German Cash and Carry had implemented a ‘Future Store’ concept in early to mid 2000s.

The evolution: RFID -> IOT
The story behind the evolution of the Smart store concept is pretty interesting - it all started with the Walmart RFID mandate in 2003. It required its suppliers to tag the case and pallets with a RFID.
The objective was to achieve a Smart Supply Chain with:
·         Near Real Time inventory visibility across the entire chain and
·         More optimized warehousing processes leading to significant cost saving for the big box retailer.

Wednesday, 9 November 2016

Will Modi surgical strike on parallel economy lead us towards COD (Card on Delivery)

By On 14:45


9/11 – 2016 is a momentous day in India history – you like it or not, things are not going to be the same again. Some had a tumultuous last night, others had a happy peaceful sleep – but the impact of this night is going to be felt in immediate and long term. Perception of this change as positive or negative, depends on whether you are a Modi Backer, Hater, Leftist / ‘Pseudo Liberal’ or a Fence sitter. Barring the hard core haters, you can’t help but applaud the meticulous planning that has gone into this ‘surgical strike on parallel economy’. Even the ‘Pseudo Liberals’ with their rightful scepticism and tending cynicism, have not entirely written off the reformation potential of such a move.

Wednesday, 19 October 2016

A look at Indian B2C travel eCommerce space from customer perspective

By On 12:43

With travel accounting for around 70% of the overall Indian eCommerce market; the MakeMyTrip and Ibibo merger, will go down history as a very significant event.

The joint entity with a combined ownership over popular digital assets like MakeMyTrip, GiIbibo, RedBus, is going to turn into an Indian travel behemoth. With these traditional assets, they have ventured into new space with
·         RightStay – ventured into the AirBnB territory of Homestay market
·         Ryde – ventured into intercity carpooling solution.

At this juncture it might be pertinent to take a looks at the B2C stats, based on the publicly available digital footprint left by the members of the new entity and their immediate competitors.


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